The coca leaf was one of the first domesticated plants and the Andean people began chewing coca over 4,500 years ago. No doubt, we take environmental issues very seriously and work towards reducing our carbon footprint. To that end we've made it a company objective to not only reduce our carbon footprint, but also improve our energy efficiency and waste reduction efforts in every area.
Our business depends on mother earth, coca leaves from the Andes mountains are the key ingredient in Agwa de Bolivia. We'll keep trying to do our best to take care of ME well beyond Earth Day.
So, mix a little Agwa and sparkling water with a few lime wedges and take a second to reconnect with ME on Earth Day.
See you out there,
Agwaz Maximus
Monday, April 21, 2008
Agwa: Reconnect with ME (mother earth)
Friday, April 11, 2008
The Agwa Bolivian Kiss Ritual
The perfect drink to get the party started tonight.
— It's edgy (coca leaf);
— It's wordly (Bolivia and Amsterdam, make sure you know where those two are);
— It's sensually sophisticated
How it works:
All served on a coffee saucer or similar;
Take a finger pinch of dried lime powder
and put it in your mouth or take a bite of
fresh lime then follow by taking a shot of
chilled AGWA de Bolivia.
The lime changes the PH of the mouth,
which activates the alkaloids of the Coca
leaf to produce a powerful effect.
...And check out bilingual Rock by Los Abandoned. Nada mio es fake (nothing of me is fake).
Wednesday, April 9, 2008
Agwa Knit Caps Have Arrived!
Alpaca fiber is unusually strong and resilient. The strength of the fiber does not diminish as it becomes finer. Raised at high altitudes in freezing cold, the alpaca has developed more thermal capacity in its fiber than almost any other animal. The fiber contains microscopic air pockets which create lightweight garments with high insulation values. Alpaca is soft, supple and smooth to the touch. The cellular structure of the fiber produces a soft handle unmatched by most other specialty fibers.The Agwa knit caps, crafted out of alpaca (the cashmere of the Incas) to keep you warm and cozy wherever your at - snowboarding, surfing, hiking, travelling or even pub crawling in Santiago (Chile).
These Agwa knit caps are lighter than most yet the alpaca makes them more effective at keeping your head warm. Agwa caps will be available online soon, so check back to get yours.
Alpaca Facts
Alpaca wool is produced in less quantity per year than cashmere, yet it is considered a luxury fiber because it is as soft as cashmere and has the luster of silk. It is as durable as wool, and the fleece is extraordinarily light and warm.
Monday, March 31, 2008
Agwa Gear Coming Soon!
Get ready for Agwa Gear. The Agwa design team has been working on a line of alpaca and pima cotton caps and t shirts to keep you warm and dry. Whether your dawn patrolling San Onofre or freeriding a back bowl in Greenland our new lightweight alpaca chullo will keep you cozy. It's coming up, check it this week.
Stay up, Stay tuned!
Agwaz Maximus
P.S. Try the Agwa Indiana Jones, it'll keep you going through the week.
For the truly adventurous.
AGWA Coca Leaf Liqueur &
Red Bull on the rocks in a
tall glass.
Friday, March 28, 2008
Pour some Agwa and get the Weekend Going with Manu Chao
Enjoy a High
Country Margarita.
Tequila and Agwa Coca Leaf
Liqueur shaken or blended
with an extra float of Agwa to
get you over the top. An Agwa Machu Picchu Margarita goes great with Manu.
Who is Manu Chao: (born José-Manuel Thomas Arthur Chao on June 21, 1961 in Paris, France) Manu Chao a French-born singer and political activist of Spanish origin. He sings mainly in French, Spanish and English and occasionally in a number of other languages.
Wednesday, March 26, 2008
Bolivia: Riding The Most Dangerous Road in the World
Tune in!
Mountain-bike the most dangerous road in the world? It's definitely an adrenaline enhancing experience not for the faint of heart, but the perfect adventure for anyone who is part of the Agwa tribe.
It is a spectacular 38-mile ride, descending more than 11,800 ft from the Andean mountains into the Amazonian jungle.
Beautiful and Damned
The Yungas Road, labelled 'The Most Dangerous Road in the World' by the Inter-American Development Bank in 1995. From the cross-roads at Unduavi, between Coroico and La Paz, Bolivia. Between 200 and 300 souls are lost on this "most dangerous road" every year.
The Yungas road was built by prisoners during Bolivia's 1932-35 war with Paraguay. For many years it was the only route linking northern Bolivia to the capital, La Paz.
The Nat Geo video below explains why this is the "most dangerous road".
Monday, March 24, 2008
The AGWA Manifesto
In a word full of choices, we all need to question who we are and where we are headed.
An Experience
We set out to create an experience that is effectively sophisticated and classically cool, yet primal enough to provide that extraordinary edge and surprise. At Agwa we believe there’s a place for the refined badass in a world of overly dressed up and pretentious mega brands. We are not a trendy new boutique liqueur. Our potion is simultaneously timeless and avant garde.
Who Are You?
Who are our partners in this road of adventure? Bohemian chic, meets Punk house wise meets an understated “rock n' roll” yet radical elegance; really more of a mindset than a demographic…” we are good looking revolutionaries.”
We wish we had known: Steve McQueen, Bobby Kennedy, Mick Jagger in 1973, Grace Kelly, Jean-Luc Godard, Edie Sedgwick and the fictional Royal Tenenbaums.
You’ll find us watching Darko, Eternal Sunshine of the Spotless Mind, Lawrence of Arabia, Coffee and Cigarettes, Blow Up, Le Mans. Or listening to the White Album, the Sex Pistols, Sinatra or Tupac and we don’t pick sides between the West Coast and Across the Pond.
We collect Hiroshi Sugimoto photographs, vintage zippo lighters, matchbooks from cafes, quotes and one day, Basquiat.
Always On The Move
We are a tribe, nomadic in nature joined by common threads. We are driving down the coast to a life of epic adventures….”It’s an anywhere road for anybody anyhow…but no matter the road is life (Jack Kerouac)."
See you soon...along the road,
Agwaz Maximus
PS: What’s your manifesto? Write it up and send your manifesto, we'll post the coolest of the bunch.