Monday, March 31, 2008

Agwa Gear Coming Soon!










Get ready for Agwa Gear. The Agwa design team has been working on a line of alpaca and pima cotton caps and t shirts to keep you warm and dry. Whether your dawn patrolling San Onofre or freeriding a back bowl in Greenland our new lightweight alpaca chullo will keep you cozy. It's coming up, check it this week.

Stay up, Stay tuned!

Agwaz Maximus

P.S. Try the Agwa Indiana Jones, it'll keep you going through the week.



For the truly adventurous.
AGWA Coca Leaf Liqueur &
Red Bull on the rocks in a
tall glass.

Friday, March 28, 2008

Pour some Agwa and get the Weekend Going with Manu Chao


Enjoy a High
Country Margarita.

Tequila and Agwa Coca Leaf
Liqueur
shaken or blended
with an extra float of Agwa to
get you over the top. An Agwa Machu Picchu Margarita goes great with Manu.


Who is Manu Chao: (born José-Manuel Thomas Arthur Chao on June 21, 1961 in Paris, France) Manu Chao a French-born singer and political activist of Spanish origin. He sings mainly in French, Spanish and English and occasionally in a number of other languages.

Wednesday, March 26, 2008

Bolivia: Riding The Most Dangerous Road in the World



Tune in!
Mountain-bike the most dangerous road in the world? It's definitely an adrenaline enhancing experience not for the faint of heart, but the perfect adventure for anyone who is part of the Agwa tribe.

It is a spectacular 38-mile ride, descending more than 11,800 ft from the Andean mountains into the Amazonian jungle.

Beautiful and Damned
The Yungas Road, labelled 'The Most Dangerous Road in the World' by the Inter-American Development Bank in 1995. From the cross-roads at Unduavi, between Coroico and La Paz, Bolivia. Between 200 and 300 souls are lost on this "most dangerous road" every year.

The Yungas road was built by prisoners during Bolivia's 1932-35 war with Paraguay. For many years it was the only route linking northern Bolivia to the capital, La Paz.

The Nat Geo video below explains why this is the "most dangerous road".

Monday, March 24, 2008

The AGWA Manifesto

In a word full of choices, we all need to question who we are and where we are headed.
An Experience
We set out to create an experience that is effectively sophisticated and classically cool, yet primal enough to provide that extraordinary edge and surprise. At Agwa we believe there’s a place for the refined badass in a world of overly dressed up and pretentious mega brands. We are not a trendy new boutique liqueur. Our potion is simultaneously timeless and avant garde.

Who Are You?
Who are our partners in this road of adventure? Bohemian chic, meets Punk house wise meets an understated “rock n' roll” yet radical elegance; really more of a mindset than a demographic…” we are good looking revolutionaries.”

We wish we had known: Steve McQueen, Bobby Kennedy, Mick Jagger in 1973, Grace Kelly, Jean-Luc Godard, Edie Sedgwick and the fictional Royal Tenenbaums.

You’ll find us watching Darko, Eternal Sunshine of the Spotless Mind, Lawrence of Arabia, Coffee and Cigarettes, Blow Up, Le Mans. Or listening to the White Album, the Sex Pistols, Sinatra or Tupac and we don’t pick sides between the West Coast and Across the Pond.

We collect Hiroshi Sugimoto photographs, vintage zippo lighters, matchbooks from cafes, quotes and one day, Basquiat.

Always On The Move
We are a tribe, nomadic in nature joined by common threads. We are driving down the coast to a life of epic adventures….”It’s an anywhere road for anybody anyhow…but no matter the road is life (Jack Kerouac)."

See you soon...along the road,

Agwaz Maximus

PS: What’s your manifesto? Write it up and send your manifesto, we'll post the coolest of the bunch.